Take your dog with you.
The patio. The hardware store. Your parents’ house at Thanksgiving. A sidewalk table on a Saturday morning. Most owners want the same thing: a dog they can bring along without it turning into an event.
The Social Neutrality Program is our five stage system for getting there. It is the same program we run with clients in person, written down so you can work it yourself.
Tax included · instant download · Program terms
For the dog that is fine at home and impossible out of it.
The dog that screams at other dogs from forty feet away. The dog that cannot hold still at a cafe table. The dog that is perfectly friendly and still exhausting to take anywhere, because every person and every dog is the most exciting thing that has ever happened.
What we train is social neutrality, and the difference is worth being precise about. Most training aims to make a dog friendly. Neutrality aims for something more useful: your dog notices the other dog and keeps walking. It hears a door slam, glances up, and settles. It lies at your feet on a patio while strangers walk past, and nothing about that feels like an event to it.
That is the thing that actually lets a dog come with you. Not obedience, and not friendliness. A dog that can be bored in public.
Five stages.
The skills never change through the program. Only the environment does. You build a small set of reliable behaviors somewhere boring, then carry those same skills into progressively busier places, clearing a written benchmark before each step up.
The Quiet Room
Inside your home, in the most boring room available. The easiest environment your dog will ever train in.
Home Turf, Outdoors
Your yard, driveway, or apartment hallway. Familiar ground, but with real world air.
The Neighborhood
Sidewalks and park paths, where other dogs appear on someone else’s schedule.
Moderate Distraction
Pet friendly stores, busy parking lots, outdoor plazas. Carts, automatic doors, blind corners.
High Distraction
A coffee shop patio or a sidewalk table, with dogs and people passing within a few feet.
The part most training material skips.
It is not “lure the dog into a sit.” It is where your hand starts, how slowly it moves, the exact instant to mark, where the food gets delivered, how to fade the lure, and what to change when it stalls. Slow hands make dogs sit; fast hands make them walk backwards. That level of detail, for every cue.
What you get
- 74 page workbook you can type straight into and save
- Every cue broken down into the actual hand and body mechanics
- A written benchmark you clear before moving up a stage
- Session logs and notes pages for all five stages
- Troubleshooting, a maintenance plan, and a cue quick reference
- Works trainer guided or entirely on your own
Every stage, the same six parts
Goals, the process, how to teach the motion, common mistakes, a benchmark, and a session log. Once you understand Stage 1, you understand all five.
Delivered as a fillable PDF. Open it in any browser, Acrobat, or Preview, type into the logs and checklists, and save your copy as you go.
On your own, or with us.
Same program either way. The difference is whether you run it yourself or we run it with you, in the actual places your dog struggles. Either way you pay $30 today.
Do it yourself
Tax included · instant download · yours to keep
- 74 page workbook you can type straight into and save
- Every cue broken down into the actual hand and body mechanics
- A written benchmark you clear before moving up a stage
- Session logs and notes pages for all five stages
- Troubleshooting, a maintenance plan, and a cue quick reference
- Works trainer guided or entirely on your own
Available anywhere. You do not need to be near Rochester.
Do it with a trainer
$30 today, $320 after your meet and greet
- An initial meet and greet, in your home, to see your dog and set the plan
- Five one-hour training sessions, one per stage, in real environments
- Homework between sessions so the progress is yours, not just ours
- A recap meeting covering your maintenance plan and your dog’s early warning signs
- The full workbook included
You get the workbook straight away. We reach out within one business day to book your meet and greet, and the remaining $320 is invoiced only after that. If your dog is not a fit, you owe nothing further and you keep the workbook.
Who this is not for.
If your dog has bitten a person or another dog, or if you are frightened of your own dog, this is not the right starting point and no booklet is. That needs hands-on help from a qualified trainer or a veterinary behaviorist. Get in touch and we will point you somewhere useful, locally, whether or not you buy anything.
Ready to start?
Stage 1 takes fifteen minutes a day in your quietest room. Most of the work is not impressive to watch, which is exactly why it holds up later on a patio.
Single-person licence · watermarked with your name · all sales final · Program terms